As a participant in the Procter & Gamble x GCA Early Talent Competition, I developed “Aloha Fix,” a multi-functional product focused on clothing care, stain removal, and freshness enhancement. The project involved conducting consumer research on Generation Z preferences, identifying demand for sustainable and convenient product solutions, and developing a refillable, low-waste design model. I presented the concept through a comprehensive presentation for judges.
Procter & Gamble x GCA Early Talent Competition – Participant
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